Why People Don’t Like To Type

APR 21, 2013

  Running analytics on my website has shown something I did not previously realize: people will go through convoluted steps to be able to click rather than type. I’ve thought about it and I think I understand. When a person navigates to a website, his hands have left the keyboard and are holding the mouse. Releasing the mouse and moving the hands to the keyboard is a process that costs actual energy. Thinking about what to type requires mental effort. If you spell the thing you are looking for wrong, then you need to repeat those steps. So people prefer to hold on to the mouse and click.By Mark Essien